Conducted user interviews with 20 target users to identify pain points and opportunities for improvement in the checkout process. Insights led to a redesigned checkout flow, resulting in a 15% reduction in cart abandonment as shown in selling analytics.
Awarded the design contract by LemonSoda among 15 competing companies, showcasing my design vision.
Adopted SEO Optimisation techniques of the RE/MAX website, increasing monthly visitor traffic by 20% through strategic optimisation of JavaScript and by keyword researching, as validated by their Google Analytics data.
Revamped third-party plugins using PHP to ensure seamless compatibility with the selected WordPress theme, enhancing functionality and user experience.
Designed and developed a diverse range of websites exceeding 20 projects, including e-commerce platforms and high-traffic fully responsive landing pages.
